About

Our Partner

Achievement

Prize

Case Study

 ROUND 3 SUBMISSION COUNTDOWN

SECONDS
HOURS
DAYS
MINUTES
00
00
00
00

Z Marketer is a leading Brand Marketing competition for generation Z organized by BUV students. Organized for the first time in 2019, after 3 competition seasons, Z Marketer focuses on our core values:

ABOUT US

CREATIVITY

RELIABILITY

INCLUSIVITY

TIMELINE

ROUND 1: 16/02 - 26/03


ROUND 3: 08/04 - 21/04


ROUND 2: 26/03 - 08/04

GRAND FINALE: 21/04

- Registration Open: 16/02
- Case Study release: 04/03
- Webinar - Info Session: 06/03
- Round 1 Submission: 17/03

- Updated Case release: 26/03
- Workshop 1 - Building successful IMC Plans: 27/03
- Round 2 Submission: 03/04

- Updated Case Release: 08/04
- Workshop 2 - Pitching skills: 16/04
- Round 3 Submission: 17/04

INTO THE Z-VOLUTION

Capturing this generational transition, Z Marketer's season 4 develop the theme "Into the Z-volution", where Gen Z university students will bring a new breath of creativity with breakthrough marketing ideas for brands in Vietnam, targeting Gen Z customers themselves, as well as preserving the pioneering spirit and local culture of Vietnamese’s brand.

PRIZE STRUCTURE

INTERNSHIP OPPORTUNITY

265.000.000
VND

TOTAL VALUE 

CASE STUDY 

ROUND 3 CASE STUDY

ROUND 2 CASE STUDY

DIAMOND SPONSOR

STRATEGIC PARTNER

ACADEMIC SPONSOR

GOLD SPONSOR

SILVER SPONSOR

BRONZE SPONSOR

MEDIA SPONSOR

UNIFORM SPONSOR

IN-KIND SPONSOR

TRAVEL SPONSOR

ORGANIZER

IDEAS & PLANS
made to solve brands' problems

550

REMARKABLE NUMBERS

STUDENTS
participated in the contest

1500+

CONTESTANT ELIGIBILITY

Z Marketer Season 4 is for students currently enrolled in university.

University students from any major can participate

Language used in the contest: English

Contestants participate in teams of 2 - 4 members that can come from different universities